Clinch is increasingly being recognized as the leader in personalized video and creative optimization technology. Here’s some of our recent press.
AI has Key Role at Crossroads
of Ad Creative & Media: Interview with Oz Etzioni
January 11, 2024
Explore how Gen AI saves marketers time from tedious tasks, allowing a focus on conceptualization and strategy, leading to faster and more efficient campaign execution.
Clinch’s Flight Control Wins Digiday Technology Award for Best Automation Tools and/or Platform
September 20, 2024
Flight Control recognized for streamlining the ad campaign lifecycle with innovative AI-supported solutions, enhancing both performance and efficiency.
Clinch CEO, Oz Etzioni, Talks RMN Tech Trends for 2025
September 4, 2024
P2PI and Clinch dive into emerging Retail Media Network tech trends, spotlighting offsite’s influence on RMN strategies, the evolution from multichannel to omnichannel, and more.
Agility Selects Clinch as Their Ad Serving and DCO Technology Partner
June 28, 2024
Agility views Clinch as a crucial partner in enhancing ad relevance, leveraging precision advertising, marketing science, performance creative, and dynamic creative optimization to deliver more effective ad experiences for their clients.
Clinch CEO Named Top Retail Media Commerce Marketer in 2024 by
Path to Purchase Institute
June 27, 2024
Oz Etzioni was named one of the top 25 retail media commerce marketers by the Path to Purchase Institute. At the institute’s second annual Retail Media Summit in Chicago, industry leaders were honored for their innovative use of retail media in digital and omnichannel campaigns.
Clinch Accelerates Albertsons
Media Collectives’ Expansion into CTV
June 14, 2024
Clinch is now the omnichannel ad server and DCO partner for Collective TV, a solution from Albertsons Media Collective that enables advertisers to target, measure, and optimize campaigns across streaming, digital video, and soon linear TV.
Advertisers Can Now Capitalize on Key Moments Leading Up to and During the Olympics
May 30, 2024
With the inclusion of Olympics data, Clinch is enhancing its Sports API to help advertisers engage audiences in real-time, delivering personalized experiences during this highly anticipated global event.
Clinch Partners with Linqia on First-to-Market Omnichannel Creator Content Experience for Brands
May 23, 2024
This strategic partnership provides advertisers with a comprehensive solution for creating, scaling, and optimizing dynamic creator content across media channels such as programmatic display, online video, CTV, and DOOH.
Clinch Expands Omnichannel Audio Reach through Strategic Partnership with Consumable
May 9, 2024
This partnership merges Clinch’s omnichannel expertise with Consumable’s vast digital audio inventory, offering brands new ways to deliver personalized messages to their audiences.
Maximizing Your Brand Marketing Strategy Around Major Sporting Events
March 28, 2024
Exploring marketing challenges around major sporting events, including real-time strategies, evolving streaming platforms, and fragmented viewership. As events like the Olympics and Euros approach, brand marketers must strategically plan, adapt, and leverage AI for success.
Clinch Marks Industry Milestone as the First Client-Side Ad Server to Integrate Unified ID 2.0
March 25, 2024
By supporting The Trade Desk’s identity solution UID2, Clinch is continuing to enhance advertisers’ and agency partners’ capacity to utilize their first-party data in a secure manner.
Clinch’s enhanced measurement solution offers advertisers the ability to uncover detailed campaign insights by linking CTV ad exposure to conversions taken on secondary devices.
Clinch and ExchangeWire partnered to explore how personalization and engagement have been driving factors to the evolution of the ad server, and how DCO and AI will be instrumental going forward.
Flight Control Extends Advertising Reach and Personalization Across Audio Channels
February 8, 2024
Advertisers can effortlessly convert pre-existing audio assets into personalized audio ads, tailored to their customers’ preferences and available for consumption anytime, anywhere.
Future-Proofing Retail Media Networks through Dynamic Creative Optimization
February 5, 2024
Looking to the future, the focus of retail marketing will revolve around providing a seamless omnichannel shopping experience. Implementing DCO for your RMN can significantly benefit all parties involved: yourself, your partners, and the consumers.
Clinch Announces Integration with Google Ad Manager’s Creative Transcoding API
February 1, 2024
This integration enables fully transcoded creatives to be available directly in Google Ad Manager’s Creative Repository. Benefits include a quality user/viewing experience, ensuring monetization of inventory, and additional perks.
Streamlining The Ad Creative Review and Approval Process with Tearsheets
January 31, 2024
Flight Control’s Tearsheets emerges as a collaborative and user-friendly solution, streamlining the QA and approval process with efficiency and effectiveness.
Clinch is honored to be chosen among the top 25 of Ad Age’s Best Places to Work 2024, recognizing our excellence in leadership, employee experience, training, and more.
AI Has Key Role at Crossroads of Ad Creative & Media
January 11, 2024
Explore how Gen AI saves marketers time from tedious tasks, allowing a focus on conceptualization and strategy, leading to faster and more efficient campaign execution.
Clinch as an Effective Ad Serving Alternative to Amazon
November 30, 2023
With Amazon set to retire Amazon Ad Serving + DCO (Sizmek) in 2024, advertisers globally are exploring new advertising partnerships. At Clinch, we can streamline the migration process to our platform, ensuring a smooth and effortless transition for you.
Offline Attribution at the Creative Variation Level Powered in Partnership with LiveRamp
November 20, 2023
To connect offline and online conversions, Flight Control, Clinch’s omnichannel campaign activation platform, leverages solutions like LiveRamp’s measurement enablement to bridge the dots between offline purchases to digital profiles previously exposed to ads.
Flight Control platform is now a licensed measurement enablement destination on LiveRamp, the leading data collaboration platform. This partnership bridges online and offline conversions, empowering advertisers with actionable insights to optimize campaign impact.
By harnessing Generative AI, creative teams will enhance efficiency, unlock new levels of personalization, unlock new levels of personalization, as a result, create ad campaigns that are both more impactful and engaging.
Clinch Named
Best Workplace in
Advertising & Marketing
September 18, 2023
Clinch, a leader in dynamic ad serving and personalization, has made it onto the list for the second year in a row. This recognition underscores Clinch as one of the best workplaces in the nation.
In this Q&A session, Raz Peter, CTO and co-founder of Clinch, delves into how artificial intelligence is already being integrated into the ad tech industry and explores the potential future landscape as AI continues to gain prominence.
Uncovering Offline Attribution at the Creative Level
August 24, 2023
To connect offline and online conversions, Flight Control, Clinch’s omnichannel campaign activation platform, leverages solutions like LiveRamp’s privacy compliant file processing workflow to bridge the dots between offline purchases to digital profiles previously exposed to ads.
How Ad Tech Gives Agencies Valuable Time to Work more Efficiently
July 28, 2023
In the agency world, technology that disrupts is technology that destructs. Here’s what you need to know about building a truly interoperable stack, that supports the most valuable currency – time.
Navigating the AI Landscape: A Thought Leadership Exchange
June 20, 2023
Industry experts engage in a profound discussion dissecting the evolution and impact of AI. The dialogue encompasses categorizing AI into traditional and generative forms and highlighting its pervasive presence in contemporary society.
dentsu Names Clinch Global
Preferred Partner for DCO
June 15, 2023
Partnership includes complete access to Clinch’s SaaS platform, Flight Control, which improves operational efficiency and fosters cross-functional and end-to-end collaborations.
A “Future-Forward” Look at Redefining Retail Media
May 30, 2023
Clinch joined a panel with Dollar General, Kellogg, and others at the Future Forward event in New Orleans to discuss scalable solutions driving growth across the Retail Media space and the brands investing in them.
Clinch Named to AdExchanger's 2023 Top 50 Programmatic Power Players List
May 11, 2023
Clinch was recognized for the increasing adoption of Flight Control, as well as strategic partnerships with companies like Dentsu, The Trade Desk, LG Ads, Samsung Ads, and Disney.
Clinch Partners with Samsung Ads to Personalize Video and Digital Ads at Scale
February 22, 2023
Through this partnership, Samsung Ads clients can now utilize the Flight Control platform to easily personalize, optimize, scale, and measure campaigns in real-time and from one unified place.
Clinch’s Flight Control Integrates with Figma for Omnichannel Dynamic Ad Creation
January 18, 2023
The launch of the Figma-Clinch Exporter Plugin marks the first instance of leveraging Figma assets for the purpose of dynamic creative optimization (DCO).
Smart TVs cater to the user’s interests and preferences and CTV should also reflect the same personalized viewing experience. Learn how to elevate your next CTV campaign with impactful ads that drive results.
Drive More Conversions with Feed-based Product Optimization
January 2, 2023
Retailers need to lean into AI-driven technology that automatically optimizes campaigns in real time if they want to improve their odds of attracting audiences as well as converting and retaining in-market shoppers in today’s world.
The Road to Victory Requires Speed, Accuracy and Automation
December 28, 2022
Learn how to leverage tech to empower media strategists with real-time insights, strategic flexibility, and automated workflows to tackle any campaign challenge and deliver impactful results.
Clinch’s Flight Control was recognized for its innovative platform streamlining the entire campaign lifecycle, from strategy to activation and measurement on a single platform, saving agencies/brands time and money.
The Death of the Cookie will Lead to Stronger Targeting Potential
December 12, 2022
A cookieless future is an opportunity to do better audience modeling with higher-fidelity data and with trusted sources that will help flourish into an intelligent ecosystem that will help brands target even better.
A look at how the right tools and technology can enable media teams to better understand and communicate the efficacy of their buys, while avoiding common delays and frustrations.
Clinch Launches Enhanced Sports API to Connect Advertisers and Fans
November 9, 2022
Clinch’s next evolution of its Sports API offers advertisers even more personalized options for connecting with sports fans and arrives just before a surge in seasonal sports events that includes the 2022 World Cup, 2022 Super Bowl, and 2023 March Madness.
Post-pandemic Travel Requires a Personalized Approach
November 3, 2022
With more travel options available, creating the perfect vacation can seem daunting. Clinch can help advertisers influence in-market travelers with data-driven ads to deliver content relevant to the individual’s interests and inspire their idyllic getaway.
Clinch and Sojern Join Forces to Enhance Travelers’ Path to Purchase
October 11, 2022
Clinch and Sojern, a leading provider of digital marketing solutions for travel, have partnered to provide improved workflow automation and omnichannel DCO capabilities to travel marketers.
Clinch Named Best Workplace in Advertising & Marketing™
September 7, 2022
Great Place to Work and Fortune found Clinch to be an exemplary workplace that leads the industry in developing platforms that help brands and agencies advertise better.
Clinch Honored as STEVIE® Award Winner for Great Employers
August 8, 2022
STEVIE® Awards recognized our many initiatives to cultivate a work environment that is collaborative, innovative, and embraces a multitude of backgrounds.
Flight Control Wins Digiday Media Awards’ “Best Ad Tech Platform”
July 7, 2022
Flight Control was recognized for the performance and efficiency it brings to advertisers, as well as the ability to streamline the process of conceiving, planning and running complex campaigns through one unified platform.
Clinch is honored by Great Place to Work and Fortune magazine for creating a great employee experience that cuts across race, gender, age, disability status, or any aspect of who employees are or their role within the organization.
In this exclusive Q&A, Chris Grimsey, VP of Sales, EMEA at Clinch discusses how unifying campaign management can solve key agency obstacles following the deprecation of mobile and display identifiers.
Learn how we’re helping healthcare marketers drive Rx conversions and optimize business outcomes through advanced ad serving, DCO and creative engagement insights.
Advanced Strategy, Activation and Measurement for Healthcare Marketers
June 9, 2022
The partnership gives DeepIntent clients access to Clinch’s creative optimization capabilities and its unified campaign management platform, Flight Control to execute targeted and personalized omnichannel campaigns.
DCO enables brands to reach the right person, at the right time, and with the right content. Learn how Clinch services and platform helps brands utilize DCO to build better audiences, optimize media, and improve ROI.
Clinch Expands Partnership with Neustar to Enhance MTA Solution
May 24, 2022
Clinch engagement data powers Multi-touch Attribution to empower advertisers with rich insights into the channels, strategies, creatives, and other factors that contribute to campaign performance, in real-time.
Why Creative Engagement Data Is a Top Insight Into Consumer Intelligence
April 27, 2022
Learn how creative engagement data, especially derived from DCO, gives advertisers unique and valuable consumer intelligence – and consumers, in turn, get a more relevant ad experience.
How a Modern Twist on Direct Mail Can Better Engage Customers
March 30, 2022
Identifying your audience is the first step of any marketing strategy, yet it’s often the hardest. Here’s how direct mail be used to enable digital-first brands to build, engage, and convert customers.
First to Market Creative Personalization Suite for DOO
March 22, 2022
Advertisers can now leverage Clinch’s industry-leading personalization platform to execute and manage contextually relevant advertiser campaigns across OUTFRONT’s premium digital-out-of-home boards.
Beet.TV interviews Charel MacIntosh, Head of Business Development & Strategic Partnerships to discuss the advantages of incorporating DCO in a CTV campaign strategy.
Clinch launches Flight Control, the industry’s first SaaS platform built to eliminate complexity in campaign workflows and make advertising more efficient and profitable.
Clinch and LG Ads Solutions Bring Data-Driven Creative to the Big Screen
February 16, 2022
Advertisers can activate Clinch creative automation, ad delivery, distribution, and creative optimization at scale across LG Ad Solutions +120 million households worldwide.
Clinch is officially certified as a Great Place to Work®! This recognition demonstrates the company’s commitment to creating an environment that fosters collaboration, nurtures professional growth, and inspires innovation.
The Change you have been Waiting for is Already here
November 2, 2021
The ad industry is still riding the wave of acceleration brought on by the pandemic. Here’s a look at how industry innovators reacted and thrived, and recommendations for future-proofing against the uncertain road ahead.
AdExchanger Named Clinch “Best Data Technology” & “Top Strategic Partner for Advertisers” in 2021
November 1, 2021
Clinch has been recognized in Adexchanger’s 2021 Programmatic Power Players as a top strategic partner two years running, and Best Data Technology in the 2021 AdExchanger Awards
The Forgotten Enabler of Online Personalization & Identity: Direct Mail
September 24, 2021
A scaled direct mail program can provide a steady source of online identities, enable omnichannel personalization, and drive development efficiencies. Here’s how.
Ad tech acquisitions are opportunities. But for what? Here are the top questions advertisers should ask themselves as they learn of a partner’s acquisition.
A look at how the challenge of scalable consumer identity will lead to new opportunities for advertisers to build deeper, more meaningful connections with their consumers
Clinch Partners with Foursquare to Bring Enhanced Attribution Measurement to Omnichannel DCO
February 9, 2021
Advertisers implementing Clinch’s creative technology will be able to measure foot traffic driven by digital campaigns across retail store locations, restaurants, car dealerships, and more, using Foursquare’s industry-leading measurement solution.
Clinch Partners with The Newco, Expands Cookieless Digital Footprint Across Italy
December 15, 2020
Marketers can now combine The Newco’s ID matching technology with Clinch’s creative personalization and marketing AI to deliver more targeted advertising.
The pandemic has changed the way consumers will shop for the foreseeable future. Here are the top 5 ways retailers will adapt to new consumer shopping preferences.
Back-to-School Advertising Isn't What We're Used To This Year
August 24, 2020
Brands and consumers alike are still figuring out how to navigate this year’s back-to-school season. Here’s a look at what marketers should do to execute successful advertising this back-to-school season, and what should they avoid.
Your Media Dollar Should Double As Your Research Dollar
July 29, 2020
Brands that spend a lot of time and money collecting consumer data often have a problem they do not want to acknowledge but should: Your data doesn’t always tell you as much as you thought it would.
The Key To Relevant Advertising In Times Of Uncertainty
June 24, 2020
COVID-19 has accelerated the pace of change. Our current reality is forcing retail brands to revisit their priorities, roadmap, tech stack, data collections and, most importantly, their communication with consumers.
Personalization: How Brands Can Create Direct Connections In Challenging Times
April 17, 2020
During times of uncertainty, marketing can be extremely challenging. As consumers’ belts tighten, along with marketers’ budgets, the brands that bolster creativity and personalization will be those that maintain consumer relationships and remain in a purchasing consideration set.
Is That New Marketing Trend Right For Your Business? 9 Ways To Decide
March 26, 2020
Marketing is an ever-changing industry. With new trends constantly on the horizon, it’s difficult to tell which to adopt and which to ignore. Often, it simply comes down to using your best judgment about what will help you achieve your overall business goals. Best answers from a panel of Ad Age Collective members.
At CES 2020 Amazon Partnered With Clinch, Cadillac And Zerolight To Showcase The Future Of Personalized Automotive Retail
January 2020
An IBM thinkLeaders podcast, with guests Oz Etzioni (CEO of Clinch) & Cleber Dantas (Global Martech Director at Anheuser-Busch InBev). Discussing the future of cookies, how AI can be used to optimize data use, and the need for teams to develop a newsroom mindset.
Are Brick-and-mortar Stores The Next High-tech Media Platform?
Nov 26, 2020
It’s no secret that digital technology and media have profoundly disrupted the retail industry. It’s estimated that more than 7,000 retail stores have already closed in 2019, including significant numbers from traditional powerhouse retail brands. Even the big and mighty ones are not immune to the forces of disruption, led by Amazon.