True Omnichannel Personalization

You hear the word Omnichannel a lot. What it usually means is “we put your content in every channel.” With Clinch your ads don’t just appear in all channels, our AI applies learnings from all channels across all channels, to make better decisions across your whole campaign footprint. With every impression connected by our Personalization Everywhere intelligence platform, channels aren’t siloes anymore.

Video

Test and optimize video messages at scale across the largest video destinations, with on-the-fly decisions matching message to audience.

Programmatic Display

Thousands of potential placements, thousands of creative variations, yet only one tag to traffic that manages, optimizes, and learns from them all.

Social Content

Expand what you can do in social, with video creation at scale, easy content upload, unique dynamic capabilities, and creative optimization.

OTT & CTV

Get better results from video ads by personalizing them to the preferences and immediate experience of the people watching the show.

Digital Out Of Home

Inform billboards, kiosks, and other out of home displays and they become messengers aware of their - and your customers' - surroundings.

In-App

Experiences in apps - whether display, video, or content - become more effective when their messages are chosen for this user in real time.

Personalization = Relevance

Omnichannel means being everywhere your audience goes. But with Clinch you also get data-driven, personalized creative that understands the interests and circumstances of the person on the other end of the ad server. That lets you speak authentically and with relevance to everyone who sees your ad.

Personalization = Relevance

Omnichannel is being everywhere your audience is. But with Clinch you also get data-driven, personalized creative that understands the interests and circumstances of the person on the other end of the ad server. That lets you speak authentically and with relevance to anyone who sees your ad.

Top Personalization Capabilities

Personalized ads don’t require privacy-breaching personal data. Through integration with a wide variety of data sources, Clinch makes ads personal and relevant while remaining GDPR and CPPA compliant.  Here are some of the types of data our clients depend on.

Weather

Real time temperature
Real time conditions
(Snow, wind, rain…)
Forecast

sports

Realtime scoring
Event countdown
Favorite team/player
Standings

location

Map & Address
Nearby Stores
Zip code
Radius
DMA

daypart

Creative scheduling
Days of the week
Time of day
Automatically adapt
based on location

Products & Messages

Matching to user/audience
Top performing
Optimization
All feed formats

language & currency

Global currency
All languages
(right to left, left to right)
Automatically adapt
based on location

user

Preferences
Interests
Segments
Past behavior
Engagement prediction

a/b testing

Display and Video
Formats
Duration
Single/Multi variant
(Message, Image…)

Clinch_Merkle

Don Sklenka

Senior Director Creative Strategy at Merkle

“Clinch has been there for all of our DCO needs whether that’s rapid optimization, audience activation or real time data integration. We view them as a true partner.”

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