In this Trader Talk TV episode, Oz Etzioni, CEO & co-founder of Clinch, joins ExchangeWire COO Lindsay Rowntree at the legendary whiteboard to discuss orchestration, the connection between creative and media, and how the two pillars can be optimised to drive better outcomes.
Clinch is an omnichannel orchestration platform working mainly with agency holdcos and Fortune 500 brands. Their goal is to provide one unified platform that streamlines the whole workflow. This enables organisations to identify the right audiences and channels while also optimising and creating efficiency throughout the process.
Originally hosted on ExchangeWire, here.